McDonald's is downsizing for the first time ever

[Saint in Paradise]

It's shuttering more stores than it is opening this year.

 

McDonald's is officially McDownsizing: According to the Associated Press, for the first time in over 40 years — or possibly ever —

the number of McDonald's locations in America is shrinking. The struggling chain plans to close more restaurants this year than

it plans to open, which the AP notes hasn't happened "since at least 1970."

 

McDonald's has been suffering through slumping sales as consumers turn to chains like Chipotle for its higher quality food. In May,

Easterbrook announced McDonald's plans to improve the perception of its food. To do this, the chain introduced items it labelled

"artisanal," like a chicken sandwich. However, so far, not many people believe it's actually "artisan."

 

Sounds like the person who came up with that name has never been to the West Country then "Arr tis anal"

 

http://www.msn.com/en-nz/foodanddrink/foodnews/mcdonalds-is-downsizing-for-the-first-time-ever/ar-AAbOOBM