Gemmel Posted 19 January, 2012 Share Posted 19 January, 2012 Having gone from fairly consistent product purchases, food, household items etc. to what seems like continuious change (Apparently down to what is on offer that week), I realised we have completely changed our shopping habits, with the exeception of just a few things (Washing powder, toothpaste etc etc.) Is this the same for everyone and does that render advertising useless if it just comes down to which competitor has a deal in any given week? Link to comment Share on other sites More sharing options...
solentstars Posted 19 January, 2012 Share Posted 19 January, 2012 (edited) Having gone from fairly consistent product purchases, food, household items etc. to what seems like continuious change (Apparently down to what is on offer that week), I realised we have completely changed our shopping habits, with the exeception of just a few things (Washing powder, toothpaste etc etc.) Is this the same for everyone and does that render advertising useless if it just comes down to which competitor has a deal in any given week? Very rarely buy branded products over the last 6 years now and found the quality as good and have saved a fortune and realised has I got older that advertising played a big part in me buying branded stuff. Sent from my HTC Desire using Tapatalk Edited 19 January, 2012 by solentstars mobile problems Link to comment Share on other sites More sharing options...
buctootim Posted 19 January, 2012 Share Posted 19 January, 2012 (edited) I shop mostly at our local Budgen's as its just across the road. If you stick to your usual items week in week out its ridiculously expensive- more than Waitrose, but in every category they always have something on a real genuine (not Tesco's pretend) half price offer which makes it cheaper than the major supermarkets (eg Innnocent smoothies for £1.80, Ben & Jerry's for £2.) Agree with you, go with whats on offer and dont buy from habit. Works for me. Edited 19 January, 2012 by buctootim Link to comment Share on other sites More sharing options...
hutch Posted 19 January, 2012 Share Posted 19 January, 2012 ...a big part in me nutjobs.g branded stuff. Sent from my HTC Desire using Tapatalk I'd never have guessed Link to comment Share on other sites More sharing options...
Colinjb Posted 19 January, 2012 Share Posted 19 January, 2012 It's a trend that is occuring across the market place. A good example is Premier Foods, the company owns OXO, Bisto, Paxo, Super Noodles, Lloyd Grossman, Sharwoods, Hovis, Hartleys along with a few others and produce lower margin own branded goods for Supermarkets. They have seen their market share plummet recently due to 'brand loyalty' becoming an almost redundant concept. It's all becoming about the bottom line, what can I get for my money. And as such they are now almost 1 Billion pounds in the red. Link to comment Share on other sites More sharing options...
solentstars Posted 19 January, 2012 Share Posted 19 January, 2012 It's a trend that is occuring across the market place. A good example is Premier Foods, the company owns OXO, Bisto, Paxo, Super Noodles, Lloyd Grossman, Sharwoods, Hovis, Hartleys along with a few others and produce lower margin own branded goods for Supermarkets. They have seen their market share plummet recently due to 'brand loyalty' becoming an almost redundant concept. It's all becoming about the bottom line, what can I get for my money. And as such they are now almost 1 Billion pounds in the red. Agree and shows how we link price with quality and how the consumer is getting street wise Sent from my HTC Desire using Tapatalk Link to comment Share on other sites More sharing options...
Colinjb Posted 19 January, 2012 Share Posted 19 January, 2012 (edited) Agree and shows how we link price with quality and how the consumer is getting street wise Sent from my HTC Desire using Tapatalk Or, how we may be realising that price and quality are not always one and the same. As you say, consumers are becoming more savvy. Edited 19 January, 2012 by Colinjb Link to comment Share on other sites More sharing options...
Gemmel Posted 19 January, 2012 Author Share Posted 19 January, 2012 but in every category they always have something on a real genuine (not Tesco's pretend) half price offer which makes it cheaper than the major supermarkets (eg Innnocent smoothies for £1.80, Ben & Jerry's for £2.) . Yeah, that's pretty much what I was talking about in the whats on offer this week. Only found two real no'no's in substitutes ............. It's Heniz baked beans or nothing and don't even think of buying me different razor blades (Even if they are stupidly expensive (Razor blades not beans ) Link to comment Share on other sites More sharing options...
Upwind Posted 19 January, 2012 Share Posted 19 January, 2012 "Yeah, that's pretty much what I was talking about in the whats on offer this week. Only found two real no'no's in substitutes ............. It's Heniz baked beans or nothing and don't even think of buying me different razor blades (Even if they are stupidly expensive" With regard to substitutes, I actually prefer Branston's beans and there is always a deal on with them..... Over the last year I have resorted to shaving using a rechargeable razor during the week (which I recharge at work) and save my blade shaves for the weekend or when I'm going out. Link to comment Share on other sites More sharing options...
tpbury Posted 19 January, 2012 Share Posted 19 January, 2012 Quite a good thread! For some insight, here in Australia there's much less competition and I feel that the supermarkets are a few years behind UK (wow, they just introduced a clothing range at Coles! (and it's all crap quality like all Oz clothes, dunno why, not that George or F&F is great, but they're just crap here at clothes)). Anyway, the ONLY way you can get any value for money is buying specials, BOGOFs etc. The 'home brand' stuff is ok, but not massively cheaper than brands, and often more expensive if the brands are on discount. We didn't shop at Aldi in UK (habit rather than snobbishness), but they have brought seasonality to the point of science - basically whatever's on offer (grapes, razors, fridge, coffee, ride on mower, whatever), you have to grab it, coz it'll be cheap and not available next week. So it's basically random shopping based on price - which I think may clome close to the 'perfect market' - that is bringing the required goods, at the required cost to market at the right time, all of the time (as per what I remember from doing Economics A level 5 million years ago). Link to comment Share on other sites More sharing options...
stevegrant Posted 19 January, 2012 Share Posted 19 January, 2012 In terms of the supermarket I use, I shop for convenience. When I lived in Southampton, I'd drive to Tesco in Millbrook as it wasn't too much of a pain in the arse to get to, and in general I felt it offered the best value for money at the time. Since I've moved to Croydon, the nearest Tesco is 3-4 miles away, and if there's ever any traffic around it can take me 45-60 minutes just to get home again afterwards. There is a big Sainsburys pretty much next door to my flat, so I started shopping there instead. Some things are more expensive, but on the whole there's not that much of a difference really. I'll happily pay a few quid more if it means not being sat in traffic for an hour just to do my weekly shop. Link to comment Share on other sites More sharing options...
trousers Posted 19 January, 2012 Share Posted 19 January, 2012 Fortnum and Masons food hall. Link to comment Share on other sites More sharing options...
Gemmel Posted 19 January, 2012 Author Share Posted 19 January, 2012 Fortnum and Masons food hall. hmmmmmm...Gentleman's relish Link to comment Share on other sites More sharing options...
Essruu Posted 19 January, 2012 Share Posted 19 January, 2012 and don't even think of buying me different razor blades (Even if they are stupidly expensive (Razor blades not beans ) I used to be the same, but got fed up with the stupid prices that new blades cost. For the last 5 or 6 years I've only ever bought Aldi's own blades. Twin blades x10 used to be a stupid 99p and were just as good as Wilkison Sword / Gillette. Then a couple of year's ago they discontinued the twin blades for triple blades. Now they're £1.99 for 10, but are good and I'll never pay the stupid prices again. Also, did you buy the Apple TV yet? With Netflix it's even more awesome. Link to comment Share on other sites More sharing options...
trousers Posted 19 January, 2012 Share Posted 19 January, 2012 hmmmmmm...Gentleman's relish Is that a genuine offer? Link to comment Share on other sites More sharing options...
Saints11 Posted 19 January, 2012 Share Posted 19 January, 2012 I always but smart price/ tesco value/ sainsburys own/ etc Rice and Pasta, you would have to be mental to buy branded variations of these! And own brand toilet roll as well as I am literally going to wipe my arse with it and throw it away. Link to comment Share on other sites More sharing options...
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