eurosaint Posted 16 August, 2011 Posted 16 August, 2011 http://www.saintsfc.co.uk/page/NewsDetail/0,,10280~2421395,00.html On a football website the main advert today is mascara from Boots ! Normally this would not fit the profile of your average supporter, perhaps we have a very high percentage of female fans but I doubt it, maybe transexual ? In any case I find this strange from a marketing angle, it's difficult to imagine the reasoning between Boots and the club for including this advert on the SFC newspage, but obviously somebody thought it was a good idea !
bridge too far Posted 16 August, 2011 Posted 16 August, 2011 Strange - the advert is for Ford when I look! Perhaps the ads are targetted at the viewer
trousers Posted 16 August, 2011 Posted 16 August, 2011 Strange - the advert is for Ford when I look! Perhaps the ads are targetted at the viewer I think you're right there. I got an advert for joining mensa.... ;-)
eurosaint Posted 16 August, 2011 Author Posted 16 August, 2011 Maybe it goes round and round, because it was definitely mascara when I looked this morning ! Perhaps I've been targeted as the club transexual then ??
eurosaint Posted 16 August, 2011 Author Posted 16 August, 2011 Ps. Just checked again and it's still bl##dy mascara !!
Hatch Posted 16 August, 2011 Posted 16 August, 2011 maybe it's that smart advertising thing, that advertises stuff that you have previously looked at buying n your computer.
Minsk Posted 16 August, 2011 Posted 16 August, 2011 I get one for Russian wives, and I've already got one of those! Bl**dy typical!!
Tom28 Posted 16 August, 2011 Posted 16 August, 2011 Its smart advertising. I just booked a Thomson holiday and the advert is...Thomson holidays. Euro...you must have been buying your weekend mascara....
eurosaint Posted 16 August, 2011 Author Posted 16 August, 2011 Its smart advertising. I just booked a Thomson holiday and the advert is...Thomson holidays. Euro...you must have been buying your weekend mascara.... Sh#t, my secret is out of the bag Better check with 'er indoors to see if she has been frittering the household budget on unnecessary luxuries !
eurosaint Posted 16 August, 2011 Author Posted 16 August, 2011 Checked again and now it is 'Conan the Barbarian' ! Phew.. back to my hard man persona !!
twopintsnilnil Posted 16 August, 2011 Posted 16 August, 2011 Advertising on almost all sites is not placed there by the site owners. In short they use an internet advertising company to populate the ads on the site based on the cookies saved under your user name on your computer. If you and the wife/g/daughter use the same login then expect to get a pretty good clue as to what they've been looking at based on the ads that pop up on both SFC and most other sites with ads.
georgeweahscousin Posted 16 August, 2011 Posted 16 August, 2011 They are targeted at the viewer it, is cars and betting shops for me....
bridge too far Posted 16 August, 2011 Posted 16 August, 2011 I think you're right there. I got an advert for joining mensa.... ;-) Makes sense - I'd heard they'd lowered the standard I've gone upmarket in the last hour as I'm now getting Mercedes Benz adverts!
eurosaint Posted 16 August, 2011 Author Posted 16 August, 2011 Advertising on almost all sites is not placed there by the site owners. In short they use an internet advertising company to populate the ads on the site based on the cookies saved under your user name on your computer. If you and the wife/g/daughter use the same login then expect to get a pretty good clue as to what they've been looking at based on the ads that pop up on both SFC and most other sites with ads. Thanks for the explanation, it does make sense now and at least it was not porn related so I didn't make a complete arse of myself !!
dubai_phil Posted 16 August, 2011 Posted 16 August, 2011 lol well that cookie tracking stuff clearly works - NOT I'm getting an Ad for a Mazda MX-5 with all the prices in pounds. The only things about cars I ever look at on-line is car hire
hutch Posted 16 August, 2011 Posted 16 August, 2011 But have you been thinking about taking a hairdressing course, Phil?
ericofarabia Posted 16 August, 2011 Posted 16 August, 2011 Checked again and now it is 'Conan the Barbarian' ! Phew.. back to my hard man persona !! So, The Viagra worked then
dubai_phil Posted 16 August, 2011 Posted 16 August, 2011 But have you been thinking about taking a hairdressing course, Phil? That's amazing. How the hell did the Innernet know that the better half asked me to brush her hair last night? Wow this technicalolergy stuff is freaky. (Oh & LMFAO about having a nice TINY sports car here in Dubai with the way the locals drive. - SQUISH.) Only think you ever want to drive down here is a fecking Tank. Now maybe if they advertised some of those APC's that the MOD are trying to sell off....
suewhistle Posted 16 August, 2011 Posted 16 August, 2011 I have it too, but then I'm a girly (well, actually a slightly butch and sporty one). Perhaps lots of fans have different sorts of fun on a Saturday night: what an intrigueing thought....
twopintsnilnil Posted 16 August, 2011 Posted 16 August, 2011 Ad placement clearly does work and generates millions of pounds of business for both ad companies and advertisers. I suspect you have been advertised to about new cars because advertisers usually think a little more laterally than simply telling you about stuff you already have. They want to interest you in buying MORE stuff, not just DIFFERENT stuff, and as you obviously use cars, maybe you should think about buying one instead of renting..... Of course most ads don't result in a purchase and many are irrelevant, just like every other form of advertising, it's hardly an exact science after all. However targeted advertising really does up the hit rate considerably.
Fan The Flames Posted 16 August, 2011 Posted 16 August, 2011 Mines for mouth wash and penis enlargement.
Miffy Posted 16 August, 2011 Posted 16 August, 2011 Mines for 'The Chocolate Tasting Club' ! Whats all that about?
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