A threat level Trump can only dream of.
I voted tactically last time. But if I go through the manifestos (for what they're worth), I'd be surprised to see enough weight and thought in Reform. I'd be looking for more than surface fluff before taking them seriously. I would find out though, as the others have been so poor. I can see lots of ego clashes between Farage and everyone else, before I can see solid policy making.
With this labour government, it's been the bonus policies of assisted dying and ID cards that have been a turn off. Everyone expected them to have the tension between Starmer's (say anything to get elected from the centre) and the very left (that he couldn't purge in time). You know what you're getting.
But it's made them dysfunctional. The core launches ideas without consulting their own party, send out defenders of it, only to swiftly back track. All while trying to react to reform.